Mews, a leading hospitality cloud company, has acquired Swedish-based Revenue Management System (RMS) provider Atomize. Atomize’s AI-powered platform analyzes market data to dynamically adjust room rates for hotels, maximizing revenue potential. This acquisition strengthens Mews’ position in the competitive hospitality technology market and enhances its suite of solutions for accommodation providers.
The acquisition builds on a partnership between the two companies dating back to 2018, where they collaborated to provide integrated solutions for hundreds of customers. The addition of Atomize’s technology will empower Mews customers with real-time data and insights to optimize revenue. Both companies express excitement about the opportunity to innovate and set new standards in the hospitality sector.
Customer testimonials from hotels like Kronen Hotel Group in Norway, an Atomize customer, have reported significant increases in revenue per available room (RevPAR) and time savings through the platform. Mews’ recent $100 million financing round from Vista Credit Partners will support its growth and expansion, including its M&A strategy. Mews has already acquired nine hospitality technology companies through its Mews Ventures division and serves over 5,500 hotels in 85 countries, with a strong presence in North America.
With a focus on automation, AI-driven solutions, and cloud-based technology, Mews is positioned as a key player in the evolving hospitality technology landscape. The acquisition of Atomize further solidifies its commitment to providing innovative solutions to help hoteliers thrive in a rapidly changing industry.
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